Mumbai, India – 22-09-2025 — NUEMAN®, a new entrant in the men’s personal care space, officially launches today with a bold mission: to revolutionize the way Indian men approach skincare and grooming. Created from the ground up for male skin physiology and Indian environmental conditions, NUEMAN is not a rebranded version of existing products — it’s a category-defining brand engineered for men.
In a market saturated with unisex or cosmetic-heavy offerings, NUEMAN positions skincare as daily hygiene rather than vanity — offering dermatologist-tested, clean-label formulations that combine modern science with nature’s best.
“We noticed a gap in the market: men’s skincare was either an afterthought or a rebranded version of something that wasn’t made for them. NUEMAN was built to change that,” said [Insert Founder/CEO Name], Founder & CEO of NUEMAN. “Our goal is to simplify men’s grooming with honest, effective products tailored to their skin, their climate, and their lifestyle.”
What Makes NUEMAN Different
Backed by cosmetic science and developed in collaboration with dermatologists and Indian formulators, NUEMAN products address key male-specific concerns including oil control, environmental stress, pigmentation, and acne. The formulations feature high-performance active ingredients balanced with skin-safe botanicals.
Key Active Ingredients Include:
- Vitamin C (SAP) – Brightens, fights free radicals, and boosts skin tone
- Salicylic Acid (BHA) – Exfoliates deep within pores to prevent acne
- Niacinamide – Reduces blemishes and strengthens the skin barrier
- Activated Charcoal – Detoxifies and deep-cleans
Paired with Natural Extracts:
- Aloe Vera – Soothes and hydrates stressed skin
- Licorice Root – Helps fade dark spots and pigmentation
- Hyaluronic Acid + Ceramides – Deliver long-lasting hydration and reinforce the skin barrier
All NUEMAN products are:
- 🇮🇳 Made in India
- Dermatologically tested
- Vegan & cruelty-free
- Free from parabens, sulfates, silicones, and artificial fragrances
- Packaged with recyclable materials and full transparency
Built for the Indian Man
India’s male consumers are more informed and discerning than ever. With increasing exposure to global trends, professional environments, and wellness routines, there is a growing demand for authentic, effective, and science-driven personal care.
NUEMAN responds to this demand with simplified routines that suit Indian weather, skin types, and lifestyle preferences — no unnecessary 10-step regimens, no cosmetic jargon.
“The NUEMAN man isn’t chasing perfection — he’s choosing progress,” added [Insert Name]. “He wants solutions that work, not empty promises. That’s the gap we’re here to fill.”
Availability
NUEMAN’s initial product line includes:
- Oil-Control Face Wash with Salicylic Acid & Charcoal
- Daily Moisturizer with Niacinamide & Ceramides
- SPF 50+ Matte Sunscreen for Men
- Skin Brightening Serum with Vitamin C + Licorice Root
- Anti-Acne Gel with Salicylic Acid & Tea Tree Oil
The products are now available online through:
- Amazon India: [Insert Link]
- Flipkart: [Insert Link]
- Official Website: [Insert Link]
About NUEMAN®
NUEMAN® is India’s first skincare brand formulated exclusively for men — grounded in dermatological science, crafted for Indian skin, and built to simplify men’s grooming without compromise. More than a brand, NUEMAN is a movement to redefine how men engage with skincare: confidently, consciously, and consistently.
